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Booking Holdings Inc.

BKNG

$181.68
2.93 (-1.59%)
polled · warming up

Below: live stock price for Booking Holdings Inc. (BKNG), a 1-year chart, 8 indicators (RSI, MACD, Bollinger, MA, EMA, Stochastic, ATR, Volume), and a compare mode. Add to your portfolio, star to your watchlist, or set a price alert in one place.

Booking Holdings Inc. (BKNG) is a Consumer Cyclical company based in United States. Operating in Travel Services, it employs about 24,900 people. Over the past year BKNG traded between 150.14 and 231.8 USD. Trailing P/E sits near 23.97 on a market cap of about 140.78B USD. It currently yields 0.89% in dividends.

Day
-1.59%
-2.93
Week
+1.84%
+3.29
Month
+5.76%
+9.90
Year
Prev close
$184.61
Volume (24h)
$1.31B
Market cap
$140.78B
Currency
USD

Score

61/ 100 · Solid

Coverage: 7/7
  • Value68
  • Quality94
  • Momentum20
  • Growth76
  • Risk90
  • Dividend55
  • Liquidity25

Composite of public market data. Informational only — not investment advice.

Trend projection

Where the recent trend points if it continues.

UptrendFit 23%Pace +0.14% per bar
+5 bars+20 bars+60 bars+120 bars
+5 bars
182.6831
+0.55%
Bull223.718
Bear149.1748
+20 bars
184.0761
+1.32%
Bull276.0596
Bear122.7417
+60 bars
184.6179
+1.62%
Bull372.4982
Bear91.5005
+120 bars
184.6378
+1.63%
Bull498.2462
Bear68.4222

Linear-regression continuation — not a prediction, not investment advice. ±1σ ≈ 68% range · ±2σ ≈ 95% range: ±0.0453 USD.

Interpretation

Composite signals look solid. Strength: quality with weakness: momentum. Price sits near the upper third of the recent range, trend is sloping upward.

Descriptive observation — not investment advice.

Score breakdown

Raw values behind each pillar so you can see what the composite is reading.

  • Value
    68/100

    Value looks solid — driven by P/E (23.97).

    P/E:23.97PEG:0.78
  • Quality
    94/100

    Quality looks strong — driven by Gross margin (86.99%).

    ROA:22.26%Profit margin:22.23%Gross margin:86.99%
  • Momentum
    20/100

    Momentum looks fragile — driven by 52w change (-20.00%).

    52w change:-20.00%
  • Growth
    76/100

    Growth looks strong — driven by Earnings growth (240.00%).

    Revenue growth:16.20%Earnings growth:240.00%
  • Risk
    90/100

    Risk looks strong — driven by Beta (1.08).

    Beta:1.08Short interest:3.85%
  • Dividend
    55/100

    Dividend looks mixed — driven by Payout ratio (20.73%).

    Dividend yield:0.89%Payout ratio:20.73%
  • Liquidity
    25/100

    Liquidity looks fragile — driven by Current ratio (1.06).

    Current ratio:1.06Quick ratio:0.99

Derived from public market data — informational, not investment advice.

Reference levels

Fibonacci retracements and extensions across the recent range.

60 bars

Reference only — not investment advice.

These coordinates describe past-trade clustering, not where to buy or sell. Do your own research before any trade.

  • ResistanceFib +161.8% extension
    257.1376 USD
    +41.53% from current
  • ResistanceFib +100% extension
    231.88 USD
    +27.63% from current
  • ResistanceFib +61.8% extension
    216.2677 USD
    +19.04% from current
  • ResistanceFib +27.2% extension
    202.1266 USD
    +11.25% from current
  • Current
    181.68 USD
  • SupportFib 23.6% retracement
    181.3647 USD
    -0.17% from current
  • SupportFib 38.2% retracement
    175.3977 USD
    -3.46% from current
  • SupportFib 50% midpoint
    170.575 USD
    -6.11% from current
  • SupportFib 61.8% retracement
    165.7523 USD
    -8.77% from current
  • SupportFib 78.6% retracement
    158.8862 USD
    -12.55% from current
  • SupportFib −27.2% extension
    139.0234 USD
    -23.48% from current
  • SupportFib −61.8% extension
    124.8823 USD
    -31.26% from current
  • SupportFib −100% extension
    109.27 USD
    -39.86% from current

Financials

52w high
$231.80
52w low
$150.14
52w change
-20.00%
Day high
$184.35
Day low
$178.76
P/E (TTM)
23.97
Forward P/E
14.77
PEG
0.78
Beta (5Y)
1.08
Enterprise value
143.93B
EV / Revenue
5.2
EV / EBITDA
13.87
EPS (TTM)
$7.58
Forward EPS
$12.30
Dividend yield
0.89%
Dividend rate
$1.61
Payout ratio
20.73%
Revenue (TTM)
27.69B
EBITDA
10.38B
Free cash flow
7.08B
Total cash
16.02B
Total debt
19.18B
Current ratio
1.06
Quick ratio
0.99
Profit margin
22.23%
Gross margin
86.99%
Return on assets
22.26%
Shares outstanding
774.88M
Float
772.46M
Sector: Consumer CyclicalIndustry: Travel ServicesHQ: United StatesEmployees: 24.9Kwww.bookingholdings.com

Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and affiliate programs. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and attractions. In addition, the company operates KAYAK, an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations, as well as reservation management services to restaurants. Further, it offers travel-related insurance products, payment facilitation, and restaurant management services to consumers, travel service providers, and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk, Connecticut.

Analyst & Risk

Consensus
Buy
Mean rating1.53 / 5
Analysts36
Next earnings2026-08-04
Strong buy 6Buy 25Hold 7
Analyst price target
$224.28
Mean target · 36 analysts
+23.4%
upside
Low $175.00Now $181.68High $298.00
Beta (vs S&P 500)
1.08
slightly more volatile
52-week change
-20.00%
Short % of float
3.85%
Short ratio (days)
3.43
Current ratio
1.06
Quick ratio
0.99
ROA
22.26%
PEG ratio
0.78
potentially undervalued
EV / Revenue
5.2
EV / EBITDA
13.87
Revenue growth
16.20%
Earnings growth
240.00%
EBITDA
10.38B
Free cash flow
7.08B
Total cash
16.02B
Total debt
19.18B
Insider holdings
0.18%
Institutional
98.61%

Recent rating changes

  • 2026-07-14JefferiesHoldHoldmain
  • 2026-06-30Wells FargoEqual-WeightEqual-Weightmain
  • 2026-05-29BTIGBuyBuyreit
  • 2026-04-30Argus ResearchBuyBuymain
  • 2026-04-29JP MorganOverweightOverweightmain
  • 2026-04-29UBSBuyBuymain
  • 2026-04-29TD CowenBuyBuymain
  • 2026-04-29RBC CapitalOutperformOutperformmain

Recent news

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